Premier Choice Healthcare (PCH), a health insurance intermediary owned by Global Risk Partners (GRP), has announced the acquisition of Visibly Financial Services, which trades as Visibly Health, along with a book of business controlled by self-employed consultant Gill Nicholson.
Cambridge-based Visibly Health focuses on providing private medical cover for SME businesses and is led by Debbie Jones, the. Following the acquisition, Jones will join PCH as a brand ambassador, assisting PCH with customer retention and sales growth.
As for the second acquisition, Gill Nicholson, who has been a PCH consultant for the past 11 years, will be stepping back from the day-to-day management of her portfolio once the deal completes. Like Jones, she is set to become a PCH brand ambassador post-completion.
According to PCH managing director Stephen Hough, the Visibly Health SME portfolio will be managed by a PCH consultant. Meanwhile, an adviser within Equity Health Solutions, PCH’s specialist consumer PMI division, will look after the private clients from the portfolio acquired from Nicholson.
Hough said Visibly Health is an “important acquisition for PCH,” noting that they are “keen to talk to other entrepreneurs in our sector looking to take some value from their life’s work.”
“Visibly Health is a well-run, successful private healthcare intermediary with an experienced leader in Debbie Jones,” he added. “I’m pleased that she will continue to support the portfolio in the future.”
Hough also commented on the acquisition of Nicholson’s portfolio, which comprises PMI insurance and employee benefits, of which 93% relates to SME businesses.
“This deal fits with our broader strategy of buying businesses and portfolios from within our existing network,” said Hough. “Moreover, it’s great that we are able to capitalise on Gill’s skills, experience and track record in building a successful portfolio in the PMI sector.”
“We are keen for self-employed consultants and ARs to see PCH as the best possible home for them as a platform on which to grow,” he added. “In addition, once they are looking to step back and retire, they can optimize the value for their business through a seamless sale to PCH.”
PCH’s latest acquisitions follow similar dual acquisitions announced last November as the company positions for continued growth in the health insurance intermediary space.