Elliott Insurance Brokers serves clients ranging from multinational companies to micro SMEs, with numerous schemes and a strong online presence to reach a wide customer base. The company had a landmark year in 2019 in spite of the hardening market. CEO John Elliott took time off for a record-breaking camel trek across Australia, teaming up with Beard Season to raise awareness of melanoma, but staff were still able to achieve their customer service and budget KPIs.
Over the next 12 months, the company will be focusing on using technology on the front end and back office to simplify broking processes while creating a great proposition for clients. Elliott Insurance Brokers has partnered with an underwriting agency and wholesale brokers to create quote-and-bind platforms for SME clients who are looking for a simple, fast insurance solution. In addition, the company has developed internal reporting systems for lead-to-conversion overviews, capturing data to improve the overall sales process.
The company is also planning a major social media marketing push, as many of its younger clients use Facebook and Instagram to fi nd broker information. The end goal is to have systematic processes and procedures to allow the business to run smoothly and efficiently.
