BMS Group swoops for Bluebook

It is its sixth Australian acquisition in 12 months

BMS Group swoops for Bluebook

Mergers & Acquisitions

By Daniel Wood

BMS Group (BMS), the global specialist insurance and reinsurance broker, has announced its acquisition of Brisbane based Bluebook Insurance Brokers. A BMS media release said this is the sixth deal by the firm in Australia in 12 months.

“Bluebook was particularly attractive to us because it also shares very similar cultural values to BMS, and its senior management are passionate about supporting their staff and clients to achieve success,” said Andrew Godden, CEO of BMS Australia.

The release said Bluebook was founded in 2018 and offers “tailored insurance broking, risk management and claims handling services.”

“This is an exciting new chapter in Bluebook’s history,” said Bluebook’s founder and managing director, Peter Apolakiatis. “Stephen [CEO Stephen Moore (pictured above)] and I have taken a long-term view of Bluebook’s future and we felt this partnership with BMS would provide even greater opportunities to achieve success moving forward.”

Moore is one of Australia’s rugby union greats. Apolakiatis, said the release, has more than 30 years of insurance industry experience.

BMS will acquire Bluebook in full. The release said all staff and infrastructure are transferring into the existing BMS Australia business.  

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