UnderwriteMe unveils partnership with HCF Life to expand life insurance offerings

Insurtech unveils partnership with HCF Life to expand offerings

UnderwriteMe unveils partnership with HCF Life to expand life insurance offerings

Life & Health

By Kenneth Araullo

UnderwriteMe has announced a new partnership with insurer HCF Life to launch Life Protect Insurance, a new proposition leveraging technology, data, and analytics in providing customers with personalised solutions that consider their respective circumstances.

This new offering is available for purchase online and is set to replace the existing non-underwritten Smart Term Insurance product. Customers with HCF health insurance can also secure a 10% discount for Life Protect’s annual premium.

The collaboration with HCF Life marks the sixth for UnderwriteMe in both the Australian and New Zealand markets.

HCF chief officer of product and diversified business Lorraine Thomas said that the partnership supports the firm’s ambition to design and develop affordable and comprehensive insurance solutions.

“Our new Life Protect Insurance complements our award-winning life and health insurance product range. It’s about providing the comfort and peace of mind that HCF will be there to help and support during difficult times,” Thomas said.

INSTANDA CEO Tim Hardcastle spoke to Insurance Business recently about the firm’s partnership with the insurtech, highlighting how the right collaboration can eliminate complexity from the insurance ecosystem.

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