Arsenal FC reveals Cover-More as new insurance partner

Australian firm gets the nod for three season tie-up

Arsenal FC reveals Cover-More as new insurance partner

Insurance News

By Paolo Taruc

Arsenal FC has revealed a tie up with specialist insurer Cover-More as its official travel insurance partner, starting December this year.

The partnership will run for three seasons. Cover-More will create Arsenal travel insurance, car-hire insurance and match ticket cancellation insurance solutions for fans attending and travelling to games throughout the season. It will also develop insurance packages for supporters that cover the club’s pre-season tours, a joint statement by both organisations said.

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“We’re pleased to welcome Cover-More into our family of official partners. After our hugely successful pre-season tour in Sydney, we are delighted to be partnering with this leading Australian-headquartered brand on a global basis,” said Arsenal chief commercial officer Vinai Venkatesham.

“I’m certain that we can support Cover-More’s global growth plans while providing our supporters with insurance packages that help and protect them at home and on the road,” he added.

Cover-More CEO Mike Emmett said his firm will customise its proposition for each fan and use geo-location to offer them meaningful types of protection products.

“Examples are a ticket-protection product that also rewards fans if the team wins on the field or switch-on, switch-off travel insurance products for diehard Gunners fans whether they live within or outside the UK,” he said.


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