PoloWorks (Polo) has announced the launching of a new digital marketing offering called Polo Digital, which aims to support the digitisation of the London insurance market through Blueprint 2.
Blueprint 2 is a Lloyd’s of London programme set to deliver a digitalised marketplace for its members.
In an emailed news release, Polo said the new digital service will allow clients a wide range of AI-supported digital solutions that involve the creation, storage, transformation, and management of underwriting data sets through Digitisation as a Service (DaaS).
“Data integration services are crucial for businesses looking to gain holistic insights from their data,” said Paul Andrews, CEO of PoloWorks and Polo Managing Agency. “Our new offering will help organisations efficiently capture data, combing it from different sources to create a unified view, a vital step in enabling them to meet the challenging requirements of Blueprint 2 market modernisation.
“It is our intention that Polo Digital will create data services which will continue to evolve with market technological advancements, enabling businesses and individuals to harness the power of data for innovation, efficiency, and decision-making in the digital age.”
Polo Digital incorporates artificial intelligence technology to Polo’s underwriting and broking clients to align with the requirements of the Blueprint 2 initiative as well as Market Reform Contract version 3.
Polo Digital is under the Polo Commercial Insurance Services, a PoloWork’s services arm, and the team handling it is headed by the agency’s CEO, Richard Lawson.
“As a major provider of risk capture and exposure management services to the London market, it became apparent in conversations with our clients that digitisation of these business-critical services was key for them and Polo,” said Lawson. “We are very much aware that, going forward, brokers will need more full-time support as the market transitions into the various modernisation initiatives to come.”
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