Crawford & Company introduces AI-powered claims tool in UK

The tool reduces claims workload and enhances efficiency, it claims

Crawford & Company introduces AI-powered claims tool in UK

Claims

By Rod Bolivar

Think AI is a thing of the future? Not so, suggests Crawford & Company as it introduces its SaaS platform Turvi into the UK market.

The insurtech solution applies artificial intelligence and automation to claims management, aiming to reduce processing times, minimise errors, and support faster decision-making in property and casualty (P&C) claims.

Turvi, which was initially launched in the United States in 2024, provides insurers with digital tools that integrate into existing claims workflows.

The platform is designed to help insurers assess claims, manage estimates with greater accuracy, and reduce the need for manual interventions.

By incorporating automation, Turvi seeks to address resource-intensive aspects of claims handling and improve operational efficiency, it was stated.

The platform includes several capabilities tailored for different stages of the claims process. CoverAI automates coverage review by analysing policy wordings and summarising key details to assist in claims decisions. Asservio applies data-driven validation to estimate assessments, identifying errors and inconsistencies. Digital Desk enables desk adjusters to manage claims remotely by integrating multiple inspection methods into a single system.

According to Turvi CEO Kenneth Tolson (pictured), the platform’s expansion into the UK provides insurers with access to AI-driven claims solutions that address common industry challenges.

"The industry problems Turvi solves are universal across the globe and the expansion of these tools is easier than ever before through the Cloud," said Tolson. "By accelerating workflows, reducing estimation times, boosting accuracy levels, and simplifying review processes we can facilitate a much more positive customer experience through enhancing every facet of the claims lifecycle.”

Turvi will be featured at the Insurtech Insights conference in London, where chief revenue officer Andy Hutchinson will present its capabilities today at the Innovator’s Stage.

As AI and automation continue to influence the insurance industry, how do you see these technologies impacting claims processing? Share your thoughts in the comments.

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