Falling foul: RAC to ensure clients are 'satisfied' after FCA slap

Apology and refunds await customers

Falling foul: RAC to ensure clients are 'satisfied' after FCA slap

Motor & Fleet

By Terry Gangcuangco

Yesterday all eyes were on breakdown cover provider RAC after it was cited by the Financial Conduct Authority (FCA) as among those failing to comply with the watchdog’s one-year-old general insurance renewal rules.

Now a report by the BBC says not only are customers getting an apology from RAC, some will even be compensated for the insurer’s violations. According to the FCA, the firm’s breakdown policy renewal letters failed to highlight both the premium comparison and the ‘shop around’ note as key information. 

“While our breakdown policy renewal documentation did accurately contain all the necessary information, we recognise that some of the key information in our letters was not as prominently displayed as it should have been,” the report quoted an RAC spokesperson as saying. “We continue to be committed to giving members clear and fair information so they can make the right decision, and are contacting those affected to ensure they are satisfied.”

It remains to be seen how many of RAC’s clients will be provided satisfaction in terms of refunds.

Last June the regulator said it found Admiral to have published inaccurate premium amounts in renewal documents – prompting the insurer to reach out to the misinformed policyholders, whose payments were refunded if they chose to switch providers. 

Compliance and consumer confidence in insurance
Undoubtedly, there are lessons to be learned from these developments. Simon Perry, insurance matter expert at Quadient, told Insurance Business how he thinks providers can turn things around when it comes to communicating with clients and complying with new rules. 
 
“The RAC should use this clash with the FCA as an opportunity to set themselves apart from others in the market,” he said. “We live in a time when the consumer is king – every stakeholder within the insurance sector must be confident they are laying the groundwork for excellent customer communication, and full compliance and traceability, so they will be able to ensure they never fall foul of a regulation again.”
 
Perry’s advice? Communicate using the three P’s – process, proactivity, and proof.
 
“Specifically, this means placing a firm focus on internal processes, acting proactively when reaching out to customers, and being able to prove compliance will make it far easier for the industry to ride out any changes,” he explained. “Failing to follow this process means insurance companies will run the risk of facing the FCA’s wrath, while damaging valuable customer relationships – who will be more than happy to take their business elsewhere.”

 

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