The Insurance Brokers Association of Canada (IBAC) has announced that yet another insurer has continued to support its Broker Identity Program (BIP).
Peace Hills Insurance, which serves the Western Canada region, has reaffirmed its support for IBAC’s national advertising campaign at full partner level. The BIP is a campaign aimed at raising awareness of the “significant value that insurance brokers provide for their clients,” a release from IBAC explained.
Peace Hill’s support and investment for the program will also contribute to IBAC’s other initiatives, such as the association’s technology leadership, professional development of the broker workforce, and advocacy for the separation of banking and insurance.
“Peace Hills Insurance distributes its products exclusively through insurance brokers and we are pleased to once again commit our full support to the Broker Identity Program. We are dedicated to the value that brokers bring to the insurance transaction through qualified advice and professional advocacy,” said Peace Hills Insurance president and CEO Kathy Boychuk.
Boychuk added that Peace Hills is “fully committed” to advancing the success of brokerage distribution by supporting IBAC’s “meaningful initiatives.”
“Selling insurance exclusively through the broker distribution system reflects Peace Hills’ strong commitment to customer service excellence. IBAC welcomes their renewed investment in our programs, and their strong support for the insurance brokers we represent,” commented IBAC CEO Peter Braid.
