Economical Insurance, one of the country’s leading property and casualty insurers, announced yesterday that it has provided a $17,000 sponsorship to Prostate Cancer Canada’s upcoming annual Wake Up Call Breakfast events.
“We want to help men over 40 understand that their best chance of surviving prostate cancer is early detection,” said Economical Insurance Regional vice-president of sales and distribution for Atlantic Canada Karen Kaminska. “We’re proud to sponsor the annual Wake Up Call Breakfast events in Saint John on September 29, Halifax on October 12, Moncton on October 26 and Cape Breton on November 2.”
“We are so grateful to Economical Insurance for stepping up to the plate again this year to help us stage these important events to get men talking about prostate cancer and the importance of early detection,” remarked Prostate Cancer Canada executive director, Atlantic region Peter Mallette. “One in eight Canadian men will be diagnosed with prostate cancer in their lifetime, but sadly over 80% of men are not aware of their chances of developing this disease.”
According to data collected by Prostate Cancer Canada, an estimated 24,000 men this year will be diagnosed with prostate cancer. For this total, about 4,100 are estimated to succumb from the cancer, considered the most commonly diagnosed cancer among Canadian men.
Prostate Cancer Canada’s Wake Up Call Breakfast events have attracted over 26,000 business professionals and raised more than $3 million to fund the association’s research, education and survivorship initiatives.
Related stories:
Economical Insurance reinvents brand, rolls out new website
Economical Insurance donates $100,000 to youth education program
