Allstate Canada appoints London Bradley as president and CEO

Head departs after 11 years to take on major role in US

Allstate Canada appoints London Bradley as president and CEO

Insurance News

By Roxanne Libatique

Allstate Insurance Company of Canada (ACG) has named London Bradley its new president and chief executive officer (CEO), effective May 20, 2022. 

Bradley has been with Allstate for 24 years, joining the Allstate Corporation in 1998 as an exclusive agent in the US Midwest region. He transitioned into sales leadership in 2001, and then progressed through roles of increasing responsibility before becoming the field senior vice president for the southeast region, where he led one of the largest US regions for the Allstate business.

In his current role as the senior vice president, East Zone leader for Allstate sales and distribution with the Allstate Corporation in the US, Bradley leverages his extensive experience in sales to help lead the region to solid financial results in 2021. He will replace current president and CEO Ryan Michel, who will return to the US to take on the role of president of Allstate Business Insurance with the Allstate Corporation.

Commenting on his new senior role in Canada, Bradley said the business in the region has grown due to solid product offerings combined with a commitment to supporting the people and communities it serves.

“I'm looking forward to my new role and getting to know the team at ACG,” Bradley said. “I am eager to continue building on that momentum as we help protect customers from life's uncertainties.”

Michel, who will soon be the president of Allstate Business Insurance in the US, is also an Allstate veteran – having joined U.S. Allstate business in 1996 before joining ACG in 2011 as its vice president and chief risk officer (CRO). He was promoted to president and CEO in January 2016, leading to strong business growth.

He commented: “While I'm excited to begin my new role at Allstate Corporation, it's difficult for me to leave the team I have worked with for the past 11 years.

“The company has made the most of every opportunity and risen to every challenge with inspired innovation and infectious energy while maintaining a focus on improving the customer experience. It's been deeply rewarding and a privilege to be a part of the ACG business, and I will forever remain its biggest supporter.”

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