Economical commits $110,500 to the fight against cancer

WATERLOO, ON, March 2, 2017 — Today, more than 60 per cent of Canadians diagnosed with cancer will survive compared with only 25 per cent in the 1940s. While tremendous progress is being made against the disease, overall cancer cases are increasing because of Canada’s aging and growing population. Much more work needs to be done.

To fund this work, the Canadian Cancer Society hosts Relay For Life events across the country.

At these six to 12-hour events, teams of friends, family and colleagues join together to celebrate survivors, honour those lost and commit to raising funds to fight all types of cancer.

People can participate in these events at any age or fitness level. Every step taken at Relay For Life helps fund promising cancer research, community support services and other important work so that fewer Canadians are touched by the disease.

Economical Insurance is proud to once again support the Canadian Cancer Society in 2017 with $110,500 in presenting event sponsorships of 10 Relay For Life events in Ontario — Woodstock, two in Waterloo Region, three in the GTA, four in Ottawa in addition to an event at Quartier DIX30 in Brossard, Quebec.

“Corporate sponsorships are essential to the success of our Relay For Life events,” says Lesley Ring, Vice-President, Development and Marketing for the Canadian Cancer Society in Ontario. “We are very thankful to Economical Insurance and its employees for generously supporting us for the past 12 years."

“Relay For Life is our largest fundraising initiative of the year,” says Suzanne Dubois, Executive Director of the Canadian Cancer Society in Quebec. “Every dollar raised from these events helps the Canadian Cancer Society have more impact against more cancers in more communities across Canada. Our donors are helping researchers discover life-saving treatments and providing support programs to those living with cancer.”

This year, more than 400 Relay For Life events are being held across Canada. Since 1999, Relay For Life has raised more than $500 million in Canada for cancer research and support programs.

“At Economical, we have proudly sponsored Relay For Life events since 2006,” said Rowan Saunders, President and Chief Executive Officer of Economical Insurance. “This year, we continue to invest our sponsorship commitment toward the cancer cause. It is exciting to have four university events on the list of those we sponsor, allowing us to connect with a new demographic. Funds raised at Relay For Life, enable the Canadian Cancer Society to take a comprehensive approach to fight all type of cancer through research, prevention and advocacy activities, and support services for patients and their families.”

Cancer changes everything. So can you. Join Economical Insurance and its employees by registering for a Relay For Life event. Learn more at relayforlife.ca.