SBI General Insurance has appointed Jaya Tripathi to lead its Key Relations Group.
According to APN News, the new role will see Tripathi focus on expanding business opportunities, managing the sales team, and strengthening relationships with partners to boost profitability.
Tripathi brings a diverse background in general insurance, fashion retail, and tourism. She has previously held senior leadership positions at Mahindra Holidays, ICICI Lombard, Forevermark Diamonds (De Beers Group), and Aditya Birla Group, contributing to business and strategic development.
She holds a Post Graduate Diploma in Business Management (Marketing) from Symbiosis International University.
Rakesh Kaul, chief business officer at SBI General Insurance, has welcomed Tripathi to the group.
“We are delighted to welcome Jaya to the SBI General Insurance family. We are confident that with her extensive experience and proven track record, she will play a pivotal and indispensable role in driving our business goals forward,” he said, as reported by APN News.
Tripathi commented: “I am excited to join SBI General Insurance as the head – Key Relations Group. In this new role, I look forward to leveraging my experience to drive strategic partnerships and contribute to the company’s growth.”
The appointment follows SBI General Insurance’s partnership with the Indian Institute of Technology Madras (IIT Madras) to introduce a device that enhances breast cancer treatment.
The device’s key feature lies in administering hyperthermia alongside radio and chemotherapy, as per a recent Indian Council of Medical Research (ICMR) study, which highlights breast cancer’s prevalence, making up 28.2% of all female cancer patients in India.