Prudential plc and Google Cloud have entered a partnership that seeks to enhance health and financial inclusion for communities across Asia and Africa.
Under the agreement, Prudential will harness Google Cloud’s data analytics capabilities and infrastructure to augment its digital capabilities and increase user engagement of Pulse, its health and wealth platform. The partnership also gives Google Cloud the opportunity to collaborate with a leading insurance, health and savings provider in Asia and Africa.
The Pulse app, which is available in 17 markets and 11 languages, gives users access to services such as health risk assessment and online doctor consultation to help them better manage their health needs, as well as digital wealth tools to help make better financial decisions.
“Across our markets, people are living longer, but not necessarily healthier and better,” said Solmaz Altin (pictured above), managing director of Prudential’s Strategic Business Group. “Harnessing technology, we want to empower people to live well for longer by making it easier for them to take care of their health and plan for their financial futures. Through this strategic partnership, we will leverage new technology solutions to make the Pulse platform more intelligent and engaging with the aim of reaching out to more people across Asia and Africa, in particular those who cannot easily access health and financial information and services.”
This partnership builds on the existing relationship between Prudential and Google that began in 2019. Prudential is using Google Maps in the Pulse application, and it is exploring further projects with Google Health, Document AI and Fitbit to enhance efficiency, functionality and user engagement.
In the longer term, Prudential said it will look to adopt Google’s AI across its wider digital strategy to make access to insurance simpler and aid in agent productivity. Prudential has more than 530,000 agents across its 23 markets in Asia and Africa.
“At Google Cloud, our aim is to help our enterprise customers use technology to deliver outstanding experiences for their customers,” said Thomas Kurian, CEO of Google Cloud. “Prudential is a significant partner of ours and a leading insurer that has been protecting lives for nearly 175 years globally. Our work together will make it easier for people to safeguard their health and protect their finances for the long term with digital tools that are accessible.”
