Manulife has received its 15th consecutive gold award in the Reader’s Digest Trusted Brand Awards’ Hong Kong insurance company category, as well as its seventh straight gold in the provident fund category.
“Manulife has had a strong presence in Hong Kong for more than a century,” said Guy Mills, CEO of Manulife Hong Kong. “Being named a trusted brand is a great compliment to our dedicated team of employees and professional advisors who work tirelessly to understand our customers’ needs and to provide them with tailor-made solutions. We would like to thank our customers and the general public who have cast their votes for us.”
The insurer entered Hong Kong in 1897, and it now serves over two million customers in Hong Kong and Macau.
The annual Reader’s Digest Trusted Brands Survey is one of the most extensive consumer surveys in Asia. For this year’s edition, around 8,000 consumers were polled across five key markets in the region – Hong Kong, Malaysia, the Philippines, Singapore, and Taiwan. Respondents were asked to name their most trusted brands based on the criteria of trustworthiness and credibility, quality, value, understanding of customer needs, innovation and social responsibility.