The Yonex-Sunrise Hong Kong Open 2016, part of the
MetLife BWF World Superseries sponsored by the US-based insurer, came to a smashing close on November 27 at the Hong Kong Coliseum. Hong Kong's Ng Ka Long and Taiwan's Tai Tzu Ying emerged as singles champions in the men’s and women’s divisions, respectively.
With Ng’s victory, Hong Kong has clinched its first-ever men’s badminton singles title since the tournament was inaugurated in 1982. The latest edition was joined by over 300 players from 25 countries and regions across the world, with a total of US$400,000 in cash prizes given away.
The six-day tournament is the Hong Kong leg of the BWF World Superseries, which consists of 12 tournaments, attracting the top 32 world-ranked singles and doubles badminton players. MetLife has been the main title sponsor of the tournament since 2014, demonstrating the company’s commitment to fulfilling its social responsibility goal of promoting health and fitness through sports.
Lee Wood, CEO of MetLife Hong Kong, attended the finals matches and gave his comments: “MetLife and BWF have continued to partner across the world with the shared mission to enhance diversity and health and wellness. We are delighted to witness the historic success of the Hong Kong badminton team. By expanding our global partnership in Hong Kong, we hope to engage and encourage the community to build interest in sports and healthy living”
Related stories:
Japanese financial conglomerate to sponsor football superpower
AIG Malaysia sponsors charity golf tournament
FWD Life to insure pro basketball league
