AXA unveils Max Goal II insurance plan

New plan aims to provide flexible options for passing on wealth

AXA unveils Max Goal II insurance plan

Insurance News

By Jonalyn Cueto

AXA Hong Kong and Macau has launched the Max Goal II Insurance Plan (Max Goal II), which features a guaranteed breakeven period of five years and a series of options for wealth distribution and inheritance. The plan is designed to provide flexible financial planning tools for policyholders and their families.

According to AXA, the guaranteed cash value at the start of the policy equals 81% of the single premium. By the fifth policy anniversary, the guaranteed cash value reaches 100%. A non-guaranteed terminal dividend becomes available starting from the third policy anniversary and may allow the policy to reach total breakeven by the fourth year.

Beginning in the fifth year, policyholders can opt to lock in terminal dividends. These can be converted into guaranteed interest-bearing accounts with withdrawal flexibility.

The plan includes what AXA describes as the market’s first “Wealth Master Service,” enabling customers to schedule regular or partial withdrawals. Policyholders may nominate up to three recipients for these withdrawals.

Other features include:

  • Flexi segregation option: Policies can be split multiple times to accommodate different financial needs.
  • Heritage protector option: Allows appointment of a contingent and interim owner to manage ownership in the event of succession.
  • Flexi continuation option: A contingent insured may be designated to continue the policy in the event of the original insured’s death. The remaining policy value is payable as a lump sum to a designated beneficiary.
  • Change of insured: The insured party can be changed an unlimited number of times without impacting policy value.
  • Flexi care option: A designated executor can withdraw funds if the policyholder becomes incapacitated.
  • Multiple death benefit settlement options: Beneficiaries can receive the benefit through a lump sum, installments, or a hybrid method. The start of benefit distribution can be deferred for up to 30 years.
  • Charitable giving benefit: An accredited charity may receive an amount equal to 1% of the total standard premiums paid when the death benefit is disbursed.

AXA stated that these features are designed to support long-term asset management and generational wealth transfer.

What are your thoughts on the newly introduced insurance plan? Share your insights below.

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